About Laura Bond Jewellery
Laura Bond Jewellery is an Edinburgh based, family run, luxury earring brand, specialising in affordable solid gold pieces for cartilage piercings.
The story so far
Laura Bond Jewellery was launched in summer 2019, initially as a "side hustle' for founder Laura Bond. With multiple ear piercings herself, she was frustrated with not being able to find quality gold jewellery at accessible prices.
Laura soon set her sights on her own e-commerce venture and spent months sourcing manufacturers handpicked for their quality and expertise, as well as their strong ethical values.
Later in 2019, after a hugely successful launch period, she and her husband made the decision to leave their full time employment and focus entirely on their young business.
In July 2020, just over a year since launching, Laura's sister joined the team full time as Director of PR & Marketing and the brand continues to grow exponentially, already earning itself over 40k instagram followers and loyal customers in all corners of the globe.
About our Founder and Creative Director
Laura has been passionate about jewellery for as long as she can remember.
“I’ve always loved sparkly things and as a little girl one of my favourite things to do was go through my Mum’s jewellery box and try on all her pieces.
"I begged and begged and was finally allowed to get my ears pierced on my 11th birthday. I still remember the first pair of earrings I changed my studs for - they were dangly silver elephants and I adored them.
"I got my first cartilage piercing when I was a teenager and my love for the multiple piercings trend grew from there (I’ve got 13 piercings in total including my rook and daith) but I was frustrated that I couldn’t find beautiful dainty earrings that I could afford.
"I was also frustrated that many earrings only came in pairs so all of our earrings are sold as singles so you can mix and match depending on what piercing placement you want them for.
"And so, Laura Bond was born out of a desire to offer affordable earrings without compromising on quality."